Africa converges on Nairobi for Seventh Africa Movie Academy Awards

BY OGOVA ONDEGO. NAIROBI, KENYA (CINEMA MINIMA) — Nairobi will come alive on 2011 February 25 and 26 when leading film practitioners in Africa and the Diaspora converge on the Kenyan metropolis for the 7th edition of the annual Africa Movie Academy Awards (AMAA) Nomination Night and Music Concert.

According to an AMAA Press Statement issued in Lagos on February 2, 2011, the event–-dubbed Nairobi Rocks with Stars–-the Nomination Night will take place on Friday at the Ole-Sereni Hotel. Stars set to attend it include Nollywood greats like Rita Dominic, Omotola Jalade-Ekeinde, Mike Ezuronye, Chinedu Ikeduze, Kate Henshaw-Nuttal, Jim Iyke, and Ini Edo, among others.

Tony Anih, the Administrative Secretary of AMAA, says the two-pronged Nomination Night and Music Concert is aimed at building the brand AMAA and increasing its presence and visibility in the eastern African region to the extent that participation in the award from the region will double in subsequent years.

The Nairobi event is thus planned as an entry point to eastern Africa — Kenya, Uganda, Tanzania, Rwanda, Burundi, eastern DR Congo, Ethiopia, Sudan, Eritrea, Djibouti, Somalia and Southern Sudan.

“Eastern Africa has made very strong showing and presence in AMAA since we started, particularly in the last three editions. Apart from submitting films for the awards filmmakers and allied practitioners from these countries have come to Nigeria to attend the awards,” Anih says.

He explains that it was largely because of the region’s contribution to Africa’s premier film awards that the Secretariat of AMAA “felt it is time to make them have a feel of the award by taking the Nomination Night to them and thereby increasing the AMAA brand’s visibility in that region of Africa. Nairobi is central to East Africa. It is the economic hub of the region. It will be easy for people in East Africa to come to Nairobi. It will be a great night.”

Another feature of this year’s Nomination Night is a concert that is scheduled for Saturday, February 26, at Carnivore Grounds in Nairobi’s Lang’ata area. The main performers will be P-Square, J Martins, Edge, Kwela Tebza and Amani.

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African Academy Awards 2011 Poster

African Movie Academy Awards nominees to be announced 2011 February 12 at event in Nairobi, Kenya

The Seventh African Movie Academy Awards Nomination Night will take place on February 12, 2011, in Nairobi, Kenya. Filmmakers — from all over Africa, and from the African diaspora worldwide — will attend the event at the Safari Park Hotel, which will start Saturday afternoon at four o’clock. Over 300 African motion pictures had been submitted in 2010 for consideration by the Africa Film Academy.

The AMAA Nomination Night will be an all-Africa event: Fifty-three countries will represented at the gathering, which expresses the aspirations of players among the continent’s burgeoning audiovisual media.

The African Movie Academy Awards

The awards recognize and honor excellence among the directors, actors, and writers who create Africa’s audiovisual media. They also promote exemplary works of African filmmaking.

The Seventh African Movie Academy Awards ceremony will be held in Nairobi on March 26, 2011. The glamorous ceremony has become a prestigious event in the African entertainment industry calendar.

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[This story is based on reporting by Cinema Minima Correspondent Ogova Ondego in Nairobi. Lilian Baksalevowicz at FilmContact.com in Cape Town, South Africa, also contributed to this story.]

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Africa: Hollywood can't get it right

Hollywood’s depiction of Africa has changed little since the days of TARZAN and OUT OF AFRICA and — despite the rise of Hollywood activism — Africa is still shown as a place which must be either subdued or saved, writes Sasha Polakow-Suransky in Good Magazine. The author traces the trends in Hollywood stories since 2001, starting with BLACK HAWK DOWN, through BLOOD DIAMOND. He observes that — with the exceptions of HOTEL RWANDA and SOMETIMES IN APRIL — Hollywood’s “themes [have] remained constant: jungle fever, white heroism, and white martyrdom,” concluding, “An Africa that is more than lush landscapes, bloodthirsty tyrants, and trigger-happy killers is long overdue.” [Source: Hollywood Can't Get Africa Right in: Good Magazine] End of Story dingbat

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